Архив метки: psychology

Daniel Kahneman «Explorations of the Mind: Intuition»


Daniel Kahneman is an internationally renowned psychologist whose work spans cognitive psychology, behavioral economics, and the science of well-being. In recognition of his groundbreaking work on human judgment and decision-making, Kahneman received the 2002 Nobel Prize. In this program he explores the idea of intuition. Series: «UC Berkeley Graduate Council Lectures» [4/2007] [Humanities] [Show ID: 12301]

Possibilities of psychological tools to identify honest borrowers of loans in the retail trade

Possibilities of psychological tools to identify honest borrowers of loans in the retail trade

Semenov M. Y., Associate Professor, Omsk State Technical University

Semenova I. I., Associate Professor, Omsk State Technical University

The article presents a unique system of a credit scoring for retail. The credit scoring system is based on associations to the word «credit». The system adapts itself to different social and national groups and provides a high level of accuracy in identifying deliberately dishonest borrowers of loans in the retail trade.

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Pricing Psychology: 7 Sneaky Retail Tricks

By Farnoosh Torabi | Apr 29, 2011

The psychology of pricing explains why we do many of the silly things we do with our money. Retailers work hard to manipulate us, tweaking price tags and offering “special” promotions to get us to spend more than we normally would. Why are we so vulnerable?

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Russian Translate by Mikhail Semenov